Father’s Day 2020 was unlike any other. Dilawri Group of Companies partnered with Jordan Ridge Sauces to give Dad’s in Calgary a day they’d never forget! Click the button below to watch Jordan Ridge’s Founder, Laurie Rowe, discuss the beginnings of her BBQ Sauce Company and how the Dilawri Group’s support has impacted her small business.
Dad’s that came into any Dilawri dealership for a test drive during Father’s Day Weekend were given an awesome gift box of Jordan Ridge Sauces. After the initiative, Laurie gave us a few examples of the kind of buzz the event had created.
“A friend of mine. Her daughter is dating a mechanic who was driving a vehicle into the shop and in the back seat was a gift box that he recognized as Jordan Ridge Sauces, and he knew which dealerships had been giving them away on Father's Day.”
What a small world. We’re happy to know our efforts are working!
Laurie also got the opportunity to be in a podcast after the event.
“I did a podcast on Saturday with David Wilson "On Another Track", who had seen the Dilawri Group video on my Facebook page and that's why he chose me to do the podcast with. So the exposure IS happening, no doubt about it.”
A big Thank You to Laurie and her team at Jordan Ridge Sauces for partnering with us at Dilawri Group of Companies. We couldn’t be more thrilled with how the event turned out and we’re excited to take on more projects to support local businesses in the coming months!
Missed the event but want some Jordan Ridge Sauces? Click below to check out the Jordan’s General Store website.